DIPMB
German Institute for Product and Market Assessment
Make the right purchasing decision with an independent seal of approval.
For consumers, the quality seals awarded by the German Institute for Product and Market Assessment provide essential guidance in the decision-making process by enabling clear differentiation based on qualitative and sustainable criteria. Quality seals serve as trustworthy measures that strengthen the transparency and credibility of brands. The systematic evaluation of products, services, and corporate practices, which results in certification and the awarding of seals of approval, is an integral part of quality assurance and sustainable corporate management.
These processes not only provide valuable feedback for companies regarding their development and work performance, but also serve as effective marketing tools. This dynamic interaction between companies and consumers not only promotes increased market transparency, but also contributes to raising awareness and demand for sustainable and responsible products.
Sustainability
Assesment
For consumers, the quality seals awarded by the German Institute for Product and Market Assessment provide essential guidance in the decision-making process by enabling clear differentiation based on qualitative and sustainable criteria. Quality seals serve as trustworthy measures that strengthen the transparency and credibility of brands. The systematic evaluation of products, services, and corporate practices, which results in certification and the awarding of seals of approval, is an integral part of quality assurance and sustainable corporate management.
These processes not only provide valuable feedback for companies regarding their development and work performance, but also serve as effective marketing tools. This dynamic interaction between companies and consumers not only promotes increased market transparency, but also contributes to raising awareness and demand for sustainable and responsible products.
Quality
Assurance
Through the use of qualitative and quantitative analysis methods as well as in-depth hands-on testing procedures, we guarantee the verification and assurance of the highest quality standards, based on specific industry standards and regulatory requirements. Our interdisciplinary team of experts conducts comprehensive assessments aimed at verifying and validating the conformity, safety, and performance of the tested products or services.
Customer
Experiences
Customer opinion is a key indicator for evaluating products and services. The German Institute for Product and Market Evaluation regularly conducts panel surveys to systematically collect data on various products and services. This methodically collected data provides deep insights into consumer preferences and perceptions, supports the identification of market trends, and contributes to the optimization of customer orientation.
The quality and differentiation of products and services are increasingly decisive factors in the success of companies and brands.
The German Institute for Product and Market Evaluation offers essential services in the areas of product testing, quality testing, and market research. Using advanced qualitative and quantitative research methods, including representative consumer panel surveys, the Institute generates accurate data and insights that serve as the basis for comprehensive evaluations and certifications.
Our work is driven by the desire to contribute to improving product quality and promoting innovation through evidence-based findings and analyses. We position ourselves as a strategic partner for companies that want to refine their products and services and expand their market position, while at the same time serving consumers as a reliable source of information for making informed purchasing decisions.
Quality Brand 2025: Over 80 brands in the D-A-CH region honored
Neuss, August 27, 2025 – The German Institute for Product and Market Evaluation GmbH (DIPMB) has awarded the 2025 Quality Mark. The certification is awarded across all industries throughout the D-ACH region and is based on an AI-supported analysis of public opinion.
Millions of digital mentions from social media, review platforms, blogs, and forums were collected and analyzed (survey period: May 2024 to April 2025).